What does orange color mean according to psychology

What does orange color mean according to psychology

Do you want to know what inspires the color orange? The answer is not as simple as it seems, since it is perhaps one of the tones that motivates the most consultations, both mentally and at the behavioral level.

Orange color is one of the secondary nuances that relates to the exotic, fun and enthusiasm. But it is not only this, the psychology of colors has proposed different meanings and effects according to the precise tone of orange, as well as its different uses.

In this article we will tell you what the orange color means according to color psychology. Pay attention to this interesting topic.

Content

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  • Orange color meaning
  • Positive orange data
  • Negative meanings
  • Orange connotation
  • Orange in other cultures
    • Bibliographic references

Orange color meaning

The meaning of orange color revolves around joy, enthusiasm and extraversion. It is a striking and exotic tone in certain regions, so some people consider it too intense.

This tone is also related to sociable, original, active and enthusiastic people. It evokes feelings of rejection, for getting too much attention and transmitting a feeling of frivolity and conventionalism.

The strongest orange hue is associated with danger in some regions, especially those where the population is in contact with poisonous plants and animals. In nature, glowing tones are usually a warning for predators, which is known as a peak color.

Similarly, orange has been lust and sensuality. His combination with gray at the same time evokes discretion and extroversion. And the orange and white mixture inspires the striking and at the same time the moderate. The latter part of Heller's theory that indicates that there is a specific composition of tones that have opposite and contradictory effects at the psychological level.

Positive orange data

Orange is a tone as cheerful as yellow and as passionate as red. Joy and vitality are the main positive meanings of this color which also relates to fun, social relations and optimism.

We are facing him Creativity color, of communication and emotional well -being. Yes, such a dynamic nuance also provides some inner peace, so it is widely used in meditation sessions.

Sometimes orange is linked to success and triumph, which does not necessarily imply a brilliant professional career, but to be able to maintain illusions and struggles with courage to get your dreams. What if you dream of orange? So optimism is on your part. You can be sure that you will awaken completely renewed and with strength that will last all day. Anyway, if you had an orange floor, prepare that today is your day.

Orange is the summer color, Of the afternoons of the laughs, to spend a pleasant afternoon with friends, of the magical sunsets, of the exotic, of the authentic, in short, the difference makes the difference.

In the field of meditation, orange, like the yellow tone, is quite useful for healing depression and raise the mood, providing people with a feeling of peace, stability, joy and spiritual motivation.

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Negative meanings

Like all things in this life, we also find some negative meanings in the orange color. The most obvious is The danger. Being such a striking color, it is perfect to caution some risks.

The cheerful character of the orange makes it an unreliable tone in some work environments where creativity and novel ideas are not sought, but seriousness and rigidity. No It is a serious and responsible tone, so that, be careful where and when you use it.

Frivolity It also accompanies orange, as well as jealousy and some emotions such as anger, resentment and cowardice. Therefore, it is important that you be careful, because its negative character has as much anxiety as the color itself.

Orange connotation

When we talk about orange, It is irrevocable to think of one of the epochs of the most beautiful and encouraging year, which is autumn, at which time the leaves of the trees become a beautiful orange color and begin to fall to give way to the winter and later to spring , where everything starts to bloom. It is then, when this vibrant tone is related to hope and change.

The orange color also keeps many different sensations, depending on its tone, and the more intense is the orange color, greater intensity will have its meaning. We can conclude that the meaning of the orange tone, basically keeps the following characteristics: joy, prosperity, harmony, energy and strength.

Orange in other cultures

This tone has powerfully attracted attention from antiquity. Hence Dionysus, the Greek God of wine and excesses, had a Orange Tunic. In ancient Rome the prostitutes of the subura neighborhood painted orange hair.

In China, this coloration represents the transformation and change, That change that is sometimes necessary for those who need much value and many forces.

He Buddhism has orange. Buddhist monks carry orange robes to connect better with their interior, and they help them find the light, the right path or inner peace.

In India, it is a very important nuance since it is the Saffron color in which many see their own skin reflected.

How you can see, the meaning of the orange color is varied and has uses for all tastes. Each of its tones evokes very different feelings from each other, both subjective and scientifically demonstrated.

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Bibliographic references

  • Álvarez, o. (2011). Influence of color on consumer preferences. Calasanz Observatory Magazine, 2 (4): 228-246.
  • Heller, e. (2004). Color psychology. How colors act on feelings and reason. Editorial Gustavo Gili: Spain.
  • Llorente, c. (2018). Comparative analysis of chromatic symbology in advertising. Nike in China and Spain. Vivat Academy. Communication Magazine, 142: 51-78.
  • Martínez, a. (1979). Color psychology. Dynamic plastic. 35:37. Retrieved September 12, 2018. Available at https: // www.Raco.cat/index.PHP/MAINA/ARTICLE/VIEW/104120.
  • Romero, JV. And Serrano, ML. (1968). Colors influence flavor? Inter-American Journal of Psychology, 2 (3): 144-157.
  • Valdez, p. And Mehrabian, to. (1994). Effects of color on emotions. Journal of Experimental Psychology: General, 123 (4): 394-409.